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Writers' guidelines

More, the only magazine in Canada celebrating women over 40, seeks to:

  • introduce readers to their peers across the country: active, accomplished, passionate and compassionate women in mid-life
  • surprise readers with stories and images - resonant, insightful, witty - they've not seen elsewhere
  • showcase models and role models in their 40s and 50s who are celebrating their age upfront
  • cover health, fashion, beauty, travel, entertainment, money, work, social issues and relationships in every issue
  • feature, in its fashion and beauty pages, up-to-date styles - not for teens, not for seniors - readers would actually wear
  • help readers embrace aging and shift their thinking from "what ifs" to "why nots"
  • create a tone that's positive, not Pollyanna

About More

In 2007, More will publish six issues (Spring, Summer, September, October, November and December). More is wholly owned by Transcontinental Media.

More runs features and departments of varying lengths, with a balance between the practical and the philosophical, the light-hearted and the investigative. All articles should speak to Canadian women between the ages of 40 and 59.

The editors want to hear your individual voice. More doesn't have one voice, but rather a chorus of distinctive voices. More readers are their own experts; consequently we run very few how-to articles.

Word length and fees vary depending on the length and complexity of the story - usually between 1,000 and 2,500 words. Our editorial lead time is four to six months.

Regular departments available to freelancers

  • More Now: Our upfront section, which includes celebrity news and small newsy items
  • Work, Money, Attitude, Relationships
  • Despite their specific and diverse topic areas, the shared quality in the above departments is their voice. The majority of stories in these departments are based on personal stories. Revealing individual stories are always going to be our hallmark.
  • Second Acts
  • The articles in this department focus on women who have reinvented themselves after the age of 40. Could be first-person or profile.
  • More Over
  • More's humour page. The lighter side of aging. (Max: 600 words)
  • Memoir
  • Evocative first-person essays
  • Body and Mind
  • More's health department. Stories focus on issues of mental and physical health for midlife women. Includes fitness.
  • Travel: Stories are destination-based, yet not exclusively. In addition to describing destinations of interest, More's travel pieces are layered with personal stories and fascinating profiles.
  • Food: Food articles can be associated with a destination, a specific artisan or nutrition.

How to Submit Queries

Please do not telephone queries. Send a detailed proposal by email or mail rather than a completed manuscript. If it's your first contact with us, enclose samples of previously published work. Writers new to More may be asked to write their first article on spec if they have limited experience writing for consumer magazines.

Queries should have a specific hook, not just a subject area and should have wide appeal for a national audience. Please indicate not only the word length, but also the department you consider appropriate for the story.

Responses will be sent within eight weeks. More accepts no responsibility for unsolicited material.

Notes

If you are assigned an article, an editor will contact you by phone to discuss the direction of your assignment and will send you a contract specifying deadline and fee. More reimburses telephone and some other expenses. Writers must send an invoice with their manuscript, including GST number or SIN. Fees will be paid 30 days after acceptance.

Wherever possible, sources, statistics and anecdotal material in More should be Canadian. Since More is national, it is important to avoid a local bias. When selecting interview subjects, please keep in mind this country's diverse cultural makeup; we would like this diversity to be reflected in the pages of the magazine.

Please be diligent and double-check names and titles. Include a list of your sources, with telephone numbers, with your MS and include the full address of any source who has asked to receive a copy of your article.

We also like to include a list of resources for readers where appropriate, and we encourage writers to recommend relevant books, organizations and websites.

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